Manufacturer Promotions
Level 1: Value Trade-In
• Incentive: $500 USD
• Eligibility: Trade-in must be an industry-recognised motorcycle.
Level 2: Loyalty Trade-In
• Incentive: $1,000 USD
• Eligibility: Current owners of an MV Agusta motorcycle (proof of ownership required).
Level 3: Value Trade-In Plus
• Incentive: $2,000 USD
• Eligibility: Trade-in must be an industry-recognized motorcycle from one of the following manufacturers: Aprilia, BMW, Ducati, Moto Guzzi, MV Agusta, or Triumph.
How to Redeem Your Incentive
To take advantage of this incredible offer, simply visit your nearest authorized MV Agusta dealer. They will guide you through the process and ensure you have all the necessary documentation.
This limited-time offer is valid until December 31, 2025. Don’t miss out on this chance to join the MV Agusta family or upgrade your current ride with our Motorcycle Art. Visit your nearest MV Agusta dealer today and make your dream ride a reality.
Beginning September 18, 2025 through December 31, 2025, MV Agusta North America is proud to recognize the dedication of active-duty military and first responders with a limited-time appreciation program.
As our way of saying thank you, qualified individuals can receive up to $500 off MSRP (excluding tax) on the purchase of a new, unregistered MV Agusta motorcycle. Offer valid through December 31, 2025.
Program Benefits
• $500 off MSRP on select new MV Agusta motorcycles
• Available exclusively to active-duty military and first responders
• Promotion available at authorized MV Agusta dealerships
How to Qualify
To redeem this incentive, eligible customers must present proof of active service at the dealership:
• Military personnel: Valid Military ID
• First responders: Employee badge verifying active service
MV Agusta is honored to stand behind those who serve. Visit your nearest MV Agusta dealer to take advantage of this offer and experience motorcycle art.
Military & First Responder customers who purchase any 2026 & prior model year are eligible to receive an incentive of up to $500, applied to the purchase price of the vehicle. This applies to motorcycles only.
Who Qualifies: This promotion only applies to ACTIVE & RETIRED United States federal, state, or local officers/agents, sheriffs, highway/border patrols, firefighters, and EMS personnel ONLY*
- Must have a valid first responder/government ID submitted to PGA
- Military members (including active or retired reservists) of the US Armed Forces and any other branch of military.
- Must be able to provide a copy of current payroll record to dealer (SSN must be redacted) OR a copy of their military ID.
Now is the time to hop on a new Tuono 457. For a limited time take advantage of $500 Customer Cash towards the purchase of a new Tuono 457! Head over to your local Aprilia dealer today for more details. Offers are valid only from December 1st, 2025, through December 31st, 2025, at participating dealers and vary based upon model.
Tuono 457 Demo Credit
- • $500 Customer Cash*
Performance Credit Offer
V7 Range – MY24 & Prior:
$500 Performance Credit*
Now is the time to take advantage of up to a $500 performance credit on select Moto Guzzi V7 models! Head over to your local Moto Guzzi dealer today for more details. Offers are valid only from December 1st, 2025, through December 31st, 2025, at participating dealers and may vary based upon model year.
Stelvio – MY24:
$1,500 Performance Credit*
Now is the time to take advantage of up to a $1,500 performance credit on select Moto Guzzi Stelvio models! Head over to your local Moto Guzzi dealer today for more details. Offers are valid only from December 1st, 2025, through December 31st, 2025, at participating dealers and may vary based upon model year.
Performance Credit Offer
V85TT Range – MY23 & Prior:
$1,000 Performance Credit*
Now is the time to take advantage of up to a $1,000 performance credit on select Moto Guzzi V85TT models! Head over to your local Moto Guzzi dealer today for more details. Offers are valid only from November 1st, 2025, through November 30th, 2025, at participating dealers and may vary based upon model year.
V100 Mandello Range – MY24 & PRIOR:
$1,500 Performance Credit*
Now is the time to take advantage of up to a $1,500 performance credit on select Moto Guzzi V100 Mandello models! Head over to your local Moto Guzzi dealer today for more details. Offers are valid only from December 1st, 2025, through December 31st, 2025, at participating dealers.
Military & First Responder customers who purchase any 2025 and prior model year are eligible to receive an incentive of $500, applied to the purchase price of the vehicle.
Who Qualifies:
This promotion only applies to ACTIVE and RETIRED Canadian federal, state, or local officers/agents, sheriffs, highway/border patrols, firefighters, and EMS personnel ONLY*
- Must have a valid first responder/government ID submitted to PGA
- Active and Retired Military members (including active reservists) of the Canadian Armed Forces and any other branch of military.
- Must be able to provide a copy of current payroll record to dealer (SIN must be redacted) OR a copy of their active military ID.